If you own or run a WooCommerce store, you’ll know that sales are key to its success – but you may be asking, How do I set sale prices that will actually work? There are several reasons why you might want to add sale prices to your WooCommerce store: In
Photography isn’t a small industry anymore. There are over 250,000 photography businesses in the US alone, which is a fair amount of competition to be up against! To stand out from the crowd and ensure you build a solid client base, everything about your photography business has to be up
In the dynamic world of WordPress, managing permissions effectively is a crucial aspect of maintaining a secure and efficient website. This becomes particularly important when dealing with powerful plugins like FooGallery, which allows users to create stunning and responsive galleries. However, with great power comes great responsibility! Ensuring that only
Sale badges play a leading role in capturing the attention of ecommerce customers, attracting them with products on sale, and boosting conversion rates in online stores. While WooCommerce does include a default sales badge for product page images it is largely limited, with no customization options. The biggest drawback, however,
How secure are the photo galleries on your WordPress site? Using WordPress galleries on your site can go a long way towards improving the appearance and content of your site. But without the right gallery protection features, you could be open to problems. We’re going to take a look at
Ecommerce optimization generally refers to a detailed approach that you can take to improve your website’s conversion rate. From the layout to the navigation and the design elements, the focus should be on removing friction to get more people to purchase from your website. By optimizing their ecommerce WordPress sites,
Want to increase conversions on your WordPress website? Then you need to improve the way you display call to actions (CTAs). Call to actions are an important part of any website but are especially useful for an eCommerce website. They help you to communicate important information to site visitors and
Want to turn your WordPress website into a profitable business? Whether you’re selling photography, artwork or t-shirts, your website could be a profitable source of revenue for you. All you need is the right tools. WooCommerce is one of the top ecommerce plugins available for WordPress, so this is a
Like many entrepreneurs, you probably hope to see your digital agency become a leader in the industry, but the process of achieving this goal is slow and gradual, with very few shortcuts along the way. By having a focus on scaling your agency, rather than chasing growth blindly regardless of
Website visitors don’t generally have a lot of patience – and this is especially true in the ecommerce space where ease, convenience and speed are expected. When these expectations aren’t met, the result is often a drop-off in traffic and a failure to convert visitors to buyers. In this article
If you have a WordPress ecommerce website, you may not yet be utilising one of the best tools for getting visitors’ attention or compelling them to action: the notification bar. In this article we unpack the many opportunities this humble yet effective web element presents. What Is A WordPress Notification
With most people searching for products and services online, having a professional website is essential for photographers. WordPress is a popular choice for building one, because it offers creative freedom in terms of design and because its plugin library enables you to add advanced functionality to your site, with no
Until around 2002, free shipping was relatively unheard of. Then Amazon introduced Free Super Saver Shipping for orders above $99, eventually dropping the threshold to $25. Today, free shipping is ubiquitous in ecommerce and most consumers have come to expect it. But there are ways to implement it responsibly on
With Black Friday around the corner, you may be considering whether or not to run a promotion or an online sale and, if so, how best to do it on your WordPress / WooCommerce website. In this article we look at some of the pros and cons of running sales.
In 2021, ecommerce sales grew to more than GBP four trillion worldwide, an annual figure expected to double by 2025. That means increasing competition for your WordPress ecommerce website. The good news is that there are some highly effective ways for you to pull traffic to your site and convert
There are anywhere between 12 – 24 million eCommerce websites online, with more going live every day. That makes it essential for you, as an eCommerce site owner using WordPress, to pull out all the stops when it comes to driving sales – and FOMO is a powerful tool for
If you’re new to them, WordPress plugins are small software applications that extend the functionality of a WordPress website in countless ways, without the need for coding knowledge. For an ecommerce site, it is necessary to invest in plugins if you want to offer visitors a great user experience, ensure
WordPress is one of the most popular content management systems for ecommerce websites, because of its immense flexibility when it comes to both functionality and design. Yet it is because of its wide flexibility that mistakes can be made by WordPress ecommerce site owners. We touch on the six big
When a visitor logs on to your ecommerce website, you want them to do two things: stay, and perform an action – buy a product, subscribe to your newsletter or something else. Notification bars are a great way to encourage visitors to do these things. Here we discuss what they
Popup notifications are extremely popular because they force website visitors to engage with them. They are particularly useful in ecommerce, in countering exit intent or cart abandonment. Yet they can become annoying if overused, and Google has said that it will penalise sites using “intrusive interstitials”. In this article, we
WordPress is one of the most popular choices of CMS for content marketing, in no small part due to its fantastic functionality. The countless WordPress-compatible plugins and templates on the market empower content marketers and web designers to create a near infinite range of user experiences, and frame blog posts,
It’s no secret that we build awesome plugins for WordPress, a platform on which you can build a great online store – but we know there are lots of people who run their online stores on Shopify, another popular platform. When it comes to WordPress vs Shopify, both platforms have
The rich smell of a new leather bag. The feel of a silk garment. The heft of cast iron cookware. These things can compel customers to buy something inside a high street store – but they don’t exist on an ecommerce website. If you’re selling anything online know that image
How you caption photos on your website is very important, for both people and ‘bots. Did you know that studies suggest people read captions more than they read page headlines? Captions can also work with image alt text, which tells browser search engines, which can’t see images, what they depict
If you’re a photographer who has been using digital cameras for any length of time, and you have a photography website built on WordPress, this article is a must-read. It concerns EXIF data; which you may know of, if only in broad strokes. We unpack exactly what EXIF data is,
